About the course

Cold Calling Masterclass for Real Estate Agents is your step-by-step blueprint to mastering the phone calls and landing more listings. This course is both for new agents or seasoned pros looking to sharpen your edge; it teaches you exactly what to say, how to handle objections, and how to convert cold leads into warm opportunities. Through practical scripts, live call strategies, tracking systems, and proven frameworks, you’ll build the confidence and skills to consistently set appointments, win trust, and grow your business — one call at a time.

Curriculum

10 Chapters · 53 Lessons

  1. 1
    1. (Included in full purchase)

      Welcome to the course

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      Course Overview

  2. 2
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      Introduction to Module 1

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      Lesson 1: Rewiring fear around rejection and building confidence on the phone

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      Lesson 2: Understanding buyer and seller psychology

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      Lesson 3: How top closers structure their conversations

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      Lesson 4: Daily mindset rituals for consistency

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      End of Module 1 Quiz

  3. 3
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      Introduction to Module 2

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      Lesson 1: What tech/tools you need (CRM, dialer, call tracking)

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      Lesson 2: Organizing your lead sources: FSBO, Expired, Circle, and More

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      Lesson 3: Time-blocking & batching: how to structure a 3-hour lead generation block

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      Lesson 4: Call tracking dashboards & how to measure success

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      Lead Tracker & Outreach Planner: FSBO, Expireds, and Circles

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      End of Module 2 Quiz

  4. 4
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      Introduction to Module 3

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      Lesson 1: Exact scripts for FSBO, Expireds, Circle Prospecting

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      Lesson 2: Adapting the tone and flow to your personality

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      Lesson 3: The intro, value hook, pivot, and close structure

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      Lesson 4: When to push forward vs. when to back off

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      End of Module 3 Quiz

  5. 5
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      Introduction to Module 4

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      Lesson 1: Most common objections & how to flip them

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      Lesson 2: Frameworks: Acknowledge–Bridge–Close and Feel–Felt–Found

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      Lesson 3: Practicing live rebuttals for FSBO, Expired, and Sphere

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      When a prospect tells you that “we already have an agent,” the first thought that should come to your mind is to respect their agent-prospect relationship, but you should also ask them softly whether that relationship is informal or formal. You should not

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      Overcoming Objections: Script & Strategy Practice Worksheet

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      End of Module 4 Quiz

  6. 6
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      Introduction to Module 5

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      Lesson 1: Converting cold leads with 8+ touches

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      Lesson 2: When to call, text, email, or send DM

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      Lesson 3: Creating urgency without sounding desperate

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      End of Module 5 Quiz

  7. 7
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      Introduction to Module 6

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      Lesson 1: What to say when setting the appointment

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      Lesson 2: How to qualify a motivated seller

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      Lesson 3: What to Do Between “Yes” and the Actual Appointment

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      Lesson 4: Pre-listing prep that builds trust before the meeting

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      End of Module 6 Quiz

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      From “Yes” to Signed Listing: Appointment Conversion Practice

  8. 8
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      Introduction to Module 7

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      Lesson 1: How to repurpose cold call convos (conversation) into social content

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      Lesson 2: DMs, Instagram Stories, and video strategy to warm leads

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      Lesson 3: Integrating email campaigns with your call list

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      Lesson 4: How to get 10–15 seller leads a week from free posts

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      End of Module 7 Quiz

  9. 9
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      Introduction to Module 8

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      Lesson 1: The Power of Coaching for Real Estate Cold Calling Success

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      Lesson 2: Understanding TCPA & Do Not Call Lists — Staying Legally Compliant

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      Lesson 3: Licensing Boundaries to ensure Ethical Cold Calling Practices

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      End of Module 8 Quiz

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      Cold Call Checklist

  10. 10
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      End of course message from instructor

Meet you Instructor

Kayla Dieppa is a seasoned real estate expert with over a decade of hands-on industry experience. Starting her journey in 2014 as a real estate assistant, she quickly climbed the ranks to become an associate broker, working with major hedge funds, REO companies, and guiding hundreds of first-time homebuyers. With over 500 homes sold and a reputation built on professionalism, results, and client care, Kayla’s career spans high-performing markets in Atlanta and Pennsylvania. In addition to her sales success, Kayla is the author of investment books and the creator of multiple real estate investment courses. As a team leader, educator, and mother, she brings a unique perspective to her teaching—balancing the demands of life while delivering top-tier service. Through this course, she’s here to equip you with the tools, scripts, and mindset needed to confidently cold call, convert leads, and grow a thriving real estate business.

Stop Getting Shut Down—Start Turning Cold Calls into Listings

Unlock the exact scripts, rebuttals, and psychology-backed strategies used by top realtors to get past "I'm not interested" and land real appointments that lead to real commissions.

$99.00

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